CMS
WordPress
Launch Year
2021
Duration:
~ 8-10 weeks
Key Plugins
Beaver Builder | WooCommerce | ACF Pro | Gravity Forms | LearnDash LMS
Primary Focus Areas
Full Stack Development | Cpanel & Hosting | DNS Management | Website Security | Pagespeed Optimization
Overview
Aesthetics Ed is a professional training platform for medical practitioners in the field of aesthetic procedures. The client needed a secure, scalable learning environment that also supported digital product sales and onboarding materials for students and medical professionals.
Using WordPress and Beaver Builder, I developed a modular layout system that balanced brand consistency with editing flexibility. LearnDash LMS was integrated as the foundation for course delivery, allowing users to enroll, progress through modules, and access downloadable resources. WooCommerce enabled product monetization through direct sales and checkout flows.
Key frontend features included a responsive layout, user dashboard, and a custom FAQs page to support common onboarding questions. Gravity Forms was used to manage lead generation and internal registrations. The backend was optimized for usability through custom fields in ACF Pro, allowing admins to manage course content with minimal tech support.
From a performance standpoint, the site was hosted through cPanel with proper DNS and email routing setup. Caching layers and asset optimizations were implemented for faster load times across mobile and desktop.
This project demonstrates my ability to create scalable, training-based websites that combine user experience with technical dependability and business-focused design.
Key Features & Deliverables
Roles and Responsibilites
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